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According to me, Keenan’s exploration of the dual nature of windows resonates with the question of privacy and information disclosure in the internet. It is interesting to note that, apart from processes of identity building, people’s attitude towards privacy is very pragmatic. According to a survey conducted by Caroline Lancelot-Miltgen  about online customer’s behaviors when e-commerce companies ask about personal data, people tend to make a decision according to the benefit of information disclosure. The problem of this rational behavior is that most of the time, the cost of information disclosure is usually deferred, non-transparent, unobservable.